hello@pennybridge.com.au
Phone:
(07) 5534 7761
Address:
20b Fifth Ave, Palm Beach QLD 4221
SPRINGTIME IS A GOOD TIME!
FESTIVAL BRAND IDENTITY
SPRINGTIME! Gold Coast's brand new festival bringing live music, art and skate culture to the Surfers Paradise beachfront. Geared towards a youthful market, SPRINGTIME is all about celebrating the return of spring with good times and great entertainment.
We were engaged by event producers to create a brand identity that would set the tone for their long-term vision, and hype up excitement in the lead-up to their very first event. As a brand new festival, SPRINGTIME needed a super memorable look that pulled eyes and turned ears–especially with so many festivals coming back into rotation after the pandemic. We hit the ground running with a brief to dial up the fun, make it loud, and make it proud. Springtime is a Good Time!!
WHAT WE DID
BRAND IDENTITY
LOGO DESIGN
ANIMATION
SIGNAGE & WAYFINDING
SOCIAL MEDIA
MERCH DESIGN
EVENT COLLATERAL
2022 HIGHLIGHTS
Video credit: Song: Haiku Hands 'Shoot the Shot' // PRODUCTION & EDIT: THE EDIT SUITE
"It was really rewarding to see our vision brought to life by the team. The creative process allowed us to uncover a clear long-term vision for the brand, while ensuring the suite of creative elements developed could be refreshed year-on-year to keep our identity fresh and appealing. We're extremely happy with the end result!"
MARK SUTTON | BRAND MANAGER
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NO SPAM, JUST THE GOOD STUFF!
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20b Fifth Avenue,
Palm Beach, QLD 4221
(07) 5534 7761
hello@pennybridge.com.au
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