SPRINGTIME IS A GOOD TIME!
FESTIVAL BRAND IDENTITY
SPRINGTIME! Gold Coast's brand new festival bringing live music, art and skate culture to the Surfers Paradise beachfront. Geared towards a youthful market, SPRINGTIME is all about celebrating the return of spring with good times and great entertainment.
We were engaged by event producers to create a brand identity that would set the tone for their long-term vision, and hype up excitement in the lead-up to their very first event. As a brand new festival, SPRINGTIME needed a super memorable look that pulled eyes and turned ears–especially with so many festivals coming back into rotation after the pandemic. We hit the ground running with a brief to dial up the fun, make it loud, and make it proud. Springtime is a Good Time!!
WHAT WE DID
BRAND IDENTITY
LOGO DESIGN
ANIMATION
SIGNAGE & WAYFINDING
SOCIAL MEDIA
MERCH DESIGN
EVENT COLLATERAL
2022 HIGHLIGHTS
Video credit: Song: Haiku Hands 'Shoot the Shot' // PRODUCTION & EDIT: THE EDIT SUITE
"It was really rewarding to see our vision brought to life by the team. The creative process allowed us to uncover a clear long-term vision for the brand, while ensuring the suite of creative elements developed could be refreshed year-on-year to keep our identity fresh and appealing. We're extremely happy with the end result!"
MARK SUTTON | BRAND MANAGER
Case Studies
MXstoreCreative Partnership
End Of Financial Beer 2021/22Self Promotion
Generate GCBrand Identity Design
Winners LockerBrand Identity Design
VenturecapBrand Identity Design
Little Tommy's PizzaBranding
BlackMilkCreative Partnership
Social EspressoBranding, Packaging, Merch and Website
Australian OutriggersBrand Identity & Design
Minarco BuildingBranding and Strategy
Fight HQCreative Partnership
Project BlankStrategy, Branding and Campaign Design
Santa CruzPackaging
Gold Coast Youth Foyer MuralCo-created Legacy Mural
Cheeky's StreetMural & Artist Curation
19th Ave Shopping CentreMural Illustration & Install
Cooly Rocks OnFestival Rebrand
Llewellyn SkyeBranding & Website
Hail MaryBrand Identity
Welcome to YourselfPersonal Project
Red BullPrint Design
Porsche MotorsportCampaign Creation
Earth Beer CoPackaging
The Wedding PieceApp Design
Moto OutletCreative Partnership
Craig LowndesBranding and Web Design
ATV StoreBranding
End Of Financial Beer 2020/21Branding and Strategy
GatherBranding & Personal Project
East Coast VodkaPackaging
STAY UPDATED
NO SPAM, JUST THE GOOD STUFF!
